#jassinstinct The new JASS INSTINCT range of deodorant body sprays is based on a simple idea- to make selection of a deodorant simple, natural, convenient and effective. You no longer have to chose between variants that say nothing about the product and create more confusion than they can clear. Keeping with our promise of making world-class fragrances simple, available and affordable, JASS INSTINCT is an effort in that direction. Now you can pick your deo based on the kind of scents you know you like. Chose between AQUA, CITRUS, FLORAL, FRUITY, MUSK, WOODY, STRONG & MILD options. We speak your language. To hell with the conventional way of naming and selling deodorants ( and fragrances )
Now available in stores across India. Launching soon in the Middle East and Australia.
The classic JASS FRESH, popularly known as Jass Number One, has been our flagship product since the brand was launched and continues to be the largest selling fragrance across countries. JASS FRESH has maintained its market leadership position in its category because of our commitment towards delivering a world-class fragrance at prices that can make it possible for millions of people to use their favourite perfume everyday. We also initiated changes towards sustainability and JASS FRESH was the first fragrance ever launched without a cap. This may sound strange even to those who use the fragrance but never noticed that the bottle comes without a cap. It was a huge decision when the product was launched and everyone warned against doing it. Our conviction and deep belief in providing great products in ways that are responsible, sustainable and affordable stood strong and we launched the product without a cap. This may not mean much to look at, but saves tonnes of water, reduces pollution and carbon footprint by a reasonable amount. Though complete elimination of non-sustainable components and practices is a dream, we are taking small steps towards this goal and will continue to break conventions and change ‘this-is-how-it-is-done” mentality. The bush fires in Australia and the Amazon, melting icebergs and the global pandemic that we are going through now, are all indicating that a change is required. We do not have a huge team to analyse and plan environmental changes but we are staying compliant to all international applicable laws and that is just the beginning. We stay committed to providing our @worldofjass family across nations the best of products and services in a sustainable, affordable and responsible fashion.